Episode Archive
19 episodes of Media Intelligence Explained since the first episode, which aired on March 23rd, 2022.
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Episode 3: Media Intelligence Business Ecosystem
June 17th, 2022 | 42 mins 45 secs
business intelligence, fibep, media, media intelligence, media intelligence business ecosystem, media intelligence explained, mibe
In the 3rd FIBEP Media Intelligence Explained episode hosts Vladimir Petkov (identrics) and Alicja Bors (Softlytic) are talking with Romina Gersuni (pressrelations and FIBEP VP) about the Media Intelligence Business Ecosystem. Romina guides us through the idea behind MIBE and explains that it is a map tool helping the different actors of the Media Ecosystem find their place, be able to identify key players, and prepare for strategic partnerships.
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Episode 2: What is media intelligence? And why does it matter?
May 5th, 2022 | 1 hr 23 mins
digital services act, media intelligence, media monitoring, twitter
In our first episode, we talk about, among others, Elon Musk buying Twitter and the Digital Services Act. Our guest is Florian Laszlo the CEO of Observer with whom we talk about what media monitoring is and how to run a Media Monitoring Organisation.
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Episode 1: Pilot Episode with Magdalena Horánska and Sophia Karakeva
March 23rd, 2022 | 45 mins
Your hosts Alicja Bors and Vladimir Petkov will introduce you to the podcast topics.